Rob Poel

Director of New Business Innovation at Steelcase Rob Poel’s headshot

Rob leads Steelcase's New Business Innovation (NBI) business unit which is responsible for exploring, designing and validating new business concepts at the intersection of work, workers and workspace. He previously led the Digital Ventures group at Steelcase, a forerunner to NBI. Rob’s previous roles include channel management, ecommerce, and supply chain, as well as a stint as digital marketing director at a "dot com” startup. Rob is interested in utilizing his breadth of skills and experience to help startups with the search for product market fit.

Areas of expertise: management, ecommerce, supply chain, digital marketing, business development